Epson Australia launches Moverio BT-300 AR Smartglasses


Silicon-based OLED display technology enables true mobile AR capabilities

Epson_logoEpson Australia has launched the third generation of its Moverio smartglasses for augmented reality. The Moverio BT-300 features Epson’s breakthrough silicon-based OLED (organic light emitting diode) digital display technology, enabling truly transparent mobile augmented reality (AR) experiences for consumers, government and business. The Moverio BT-300 are also the lightest binocular see-though smartglasses announced to date.

BT-300 Mercedes AMG Petronas F1At the Australian launch Epson demonstrated how Moverio BT-300 smartglasses are now very much mainstream and key to a wide variety of consumer, commercial and government uses including flying drones, aerial photography and videography, medical surgery, VR learning, AR learning, emergency services response and rescue operations. They also highlighted how the smartglasses are used all around the world for urban planning, real estate, architecture, engineering, security, media, agriculture management and recreation including gaming, watching movies and AR tours at museums and galleries.

The Moverio BT-300 smartglasses are also used by the Grand Prix world champion Mercedes AMG PETRONAS Formula One™ Team and by Manchester United Football Club so the coaches can analyse the players using augmented reality. To see how Manchester United Football Club uses the BT-300 click here – Epson Moverio BT-300 helps coach Manchester United

BT-300 gamingEpson Australia Consumer Division General Manager – Sales & Marketing
Bruce Bealby said, “The Epson Moverio BT-300 are the first real smartglasses to have truly made it into the mainstream with their wide variety of uses and apps in the consumer, government and commercial worlds. They represent a major leap forward in mobile AR smart eyewear with their comfortable, lightweight form factor and powerful display engine. The transition from LCD backlit projection to Si-OLED enables higher contrast levels, a wider colour gamut and true display transparency which makes it game-changing technology.”

Moverio smartglasses are powered by a quad core Intel Atom X5 processor and Android 5.1, enabling efficient rendering of complex 3D experiences. An upgraded 5 mega pixel front-facing camera and on-board sensors enable the Moverio BT-300 to more precisely determine the location of objects in the real world. The Si-OLED projection system can then seamlessly render and lock 3D content to these objects, with no display background or edges in the field of view.

Epson has built a global AR ecosystem of partners and solutions over the past five years and three commercially available products, something that has contributed significantly to the rapid rate of the smartglasses’ adoption in the market.

moverio_museumBruce Bealby concluded, “The BT-300 marks a major advance in technology and performance for the Moverio platform. By using Si-OLED we take advantage of reductions in power usage and weight, and improvements in response times, HD resolution, brightness and contrast. By choosing silicon rather than glass for our base wafer we achieve an even more precise pixel display. Moverio also has several truly unique benefits, for example being the only smartglasses you can legally fly drones with in Australia as they offer pilots crystal clear, transparent first person views from the drone camera while simultaneously maintaining their line of sight with their aircraft. This makes flying and filming safer and helps users stay in compliance with local and national aviation regulations.”

For videos on how to fly drones using Epson Moverio BT-300 smartglasses go to: Getting started with Epson Moverio BT-300 and drones

For advanced drone flying tips and tricks using Epson Moverio BT-300 go to:
Advanced drone tips and tricks using Epson Moverio BT-300

For additional insights into the new Moverio BT-300 smartglasses click on:
Moverio BT-300: A New Way of Seeing the World

Optimised for Augmented Reality – Si-OLED, The Innovative Epson Display Technology Behind the Moverio BT-300 

Moverio BT-300 Product Overview Video

The Epson Moverio BT-300 smartglasses are available at for an RRP of AUD$1,199.00 and at for an RRP of NZ$1,299.00

About Epson and Epson Australia
Epson is a global technology leader dedicated to connecting people, things and information with its original efficient, compact and precision technologies. With a lineup that ranges from inkjet printers and digital printing systems to 3LCD projectors, smart glasses, sensing systems and industrial robots, the company is focused on driving innovations and exceeding customer expectations in inkjet, visual communications, wearables and robotics. Led by the Japan-based Seiko Epson Corporation, the Epson Group comprises more than 72,000 employees in 88 companies around the world, and is proud of its contributions to the communities in which it operates and its ongoing efforts to reduce environmental impacts.

Epson Australia offers an extensive array of award-winning image capture and image output products for the commercial, industrial, consumer, business, photography and graphic arts markets, and is also a leading supplier of value-added point-of-sale (POS) solutions for the retail market. Epson is the market leader in Australia and worldwide in sales of projectors for the home, office and education. Established in 1983 Epson Australia is headquartered in North Ryde NSW and is a subsidiary of the Epson Group headquartered in Japan.


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